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Subbu Palaniappan // Head, Amazon Prime India

14+ years in CHI // IND since 2016

“I believe the opportunity to create impact at scale in India is huge.”

I did my undergrad in India and moved to Virginia Tech to do a Masters in Engineering. I then worked at Booz & Co for 7 years, focused on consulting in consumer, retail & chemicals. This work was not challenging enough so I started looking for opportunities. I was thinking about moving back to India already. Around that time, my father passed away. That was when I decided to move back. I took a 3 month sabbatical and moved to India to look for a role in Bangalore. I joined Amazon Prime 4.5 years back and now lead Prime business in India. I believe the opportunity to create impact at scale in India is huge. Since joining Amazon, I have helped grow Prime to be the largest subscriber platform in india; we have members in 99% of the Pincodes in india. Also the opportunity for kids to be close to grandparents was great. I think traffic and pollution can be worked out. Work culture in India is very different. However Amazon India operates very similar to Amazon US. I do miss friends and places in Chicago but get an opportunity to visit the US every 2 -3 months. There are going to be adjustments but if people focus on the positives, and on the opportunity to create impact at scale, everything would look fine.

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